Lisa Sedgley started her career in the Napa Valley in 1999 when she moved from Arizona to California and worked as Sales Associate at Jarvis Winery. While at Jarvis she discovered a passion for wine and the consumer experience. She went on to become the Hospitality Manager at Stags’ Leap and Etude Winery, then Grgich Hills Estate. In 2011, Lisa joined the PlumpJack Winery group as the Hospitality Manager for CADE Estate Winery. After three years on the mountain she was promoted to Director, Direct to Consumer Sales and Hospitality for PlumpJack, CADE, and Odette Estate Wineries. In her current role Lisa oversees the overall strategic direction of the Tasting Rooms, Membership, Events, and Ecommerce.
Lisa lives in Napa with her husband who is an Educator and two children. When the family is not traveling around the Bay Area for youth sports, Lisa and her husband enjoy dining out and attending concerts.